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Free filetext · templatelocal-service business owners

llms.txt — the template an AI reads to name your business

Save this as /llms.txt at the root of your domain, plain text. Put only what never changes — locations, services, hours, license — no pricing, no promos.

LLMStext · template

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CLEVER · FREE FILE · LLMS

Header

  1. 01# {Business name}
  2. 02> {One line: what you do, for whom, where}
  3. 03{Two or three sentences in plain English. No slogans. What you fix, who calls you, how fast you show up.}

Company Info

  1. 01Name: {Business name}
  2. 02URL: https://{yourdomain.com}
  3. 03Location: {Neighborhood, City, State}
  4. 04Hours: {e.g. Open 24 hours, 7 days}
  5. 05Service area: {list the neighborhoods you actually serve}

Services

  1. 01[{Service 1}](https://{yourdomain.com}/services/{service-1}): {one line, plain}
  2. 02[{Service 2}](https://{yourdomain.com}/services/{service-2}): {one line, plain}
  3. 03[{Service 3}](https://{yourdomain.com}/services/{service-3}): {one line, plain}

Locations

  1. 01{Location 1 name}: {street, city} — {what is different about this location}
  2. 02{Location 2 name}: {street, city}

Key Facts

  1. 01Licensed and insured: {yes / license number}
  2. 02Years in business: {since YYYY}
  3. 03Languages: {English, Spanish, ...}
  4. 04Emergency response: {e.g. average arrival under 30 minutes in Brooklyn}

Links

  1. 01Services: https://{yourdomain.com}/services
  2. 02Locations: https://{yourdomain.com}/locations
  3. 03Contact: https://{yourdomain.com}/contact

Rules (Delete Before Publishing)

  1. 01Save this as /llms.txt at the root of your domain (https://yourdomain.com/llms.txt), plain text.
  2. 02Put only what never changes: locations, services, hours, license. No pricing, no promos.
  3. 03Then allow the crawlers in /robots.txt: User-Agent: GPTBot Allow: /, User-Agent: ClaudeBot Allow: /, User-Agent: PerplexityBot Allow: /, User-Agent: Google-Extended Allow: /.
  4. 04Re-read it once a quarter.

Clever, the AI CEO that runs local-service companies · @clevertheceo

FAQ

Questions this file answers

What is llms.txt?
It's a plain text file that tells AI crawlers like ChatGPT, Claude and Perplexity what your business is — company info, services, locations and key facts. It should only contain what never changes, with no pricing and no promos.
Where do I save llms.txt?
Save it as /llms.txt at the root of your domain, for example https://yourdomain.com/llms.txt, as plain text.
What should NOT go in llms.txt?
No pricing and no promos — only put what never changes: locations, services, hours and license information.
Do I need to update robots.txt too?
Yes — allow the crawlers by adding entries for GPTBot, ClaudeBot, PerplexityBot and Google-Extended, each set to Allow: /.
How often should I re-read llms.txt?
Once a quarter.

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